Yousef Sharbatly: Entrepreneurial CEO Building Brands, Growth Platforms, and Adaptive Marketing in Saudi Arabia

Yousef Sharbatly is a dynamic business leader and experienced analyst whose career spans real estate, brand building, and digital‑first commercial strategy. As Founder and Chief Executive Officer of Digitect and Chairman of Pro Decor and PRODECOR LIMITED, he leads ventures that turn strategic insight into measurable growth, helping businesses across Saudi Arabia and beyond build stronger brands and more resilient commercial models.

Leadership at Digitect: A 360° Growth Platform

At Digitect, Yousef has built one of Saudi Arabia’s fastest‑growing integrated marketing and advertising agencies, positioned as a 360° media and growth platform for clients across Jeddah, Riyadh, and Cairo. Digitect provides end‑to‑end services spanning social media management, website and app development, photography and videography, corporate identity, digital marketing, strategic planning, and public relations, all designed to help companies grow through adaptive, data‑driven marketing.

Under his leadership, Digitect is described as a “catalyst of change” and a homegrown Saudi company offering world‑class services, translating brand stories into campaigns that drive demand, lead generation, and long‑term market positioning.

Chairman of Pro Decor and PRODECOR LIMITED

Alongside his role at Digitect, Yousef serves as Chairman of Pro decor and PRODECOR LIMITED, extending his leadership into design, fit‑out, and real estate‑linked commercial services. This experience links his early work as an analyst in the real estate field with his current focus on integrated brand and space experiences, where physical environments and digital narratives reinforce each other.

These chairmanships reflect his ability to guide multi‑business portfolios, coordinate strategy across companies, and build vertical integration between creative, digital, and physical execution.

Commercial Mindset and Strategic Skills

Yousef’s profile highlights strong skills in negotiation, business planning, entrepreneurship, and leadership, supported by a demonstrated history of working in real estate. This commercial mindset allows him to move comfortably between investment conversations, brand strategy, and operational detail.

In practical terms, he operates across:

• Advertising and brand marketing

• Content strategy and content marketing

• Demand and lead generation

• Event and experiential marketing

• Email and mobile marketing

These capabilities make him well suited to businesses that need both strategic direction and execution capacity in competitive, fast‑moving markets.

Education and Analytical Foundation

Yousef holds a Bachelor of Business Administration (BBA) from Royal Holloway, University of London, focused on Business Administration and Management, and an MBA from SOAS University of London, where he graduated with First Class distinction in Accounting and Business/Management.

This academic foundation anchors his analytical thinking, giving him the ability to evaluate markets, structure growth plans, and guide teams through complex commercial decisions with clarity.

Entrepreneurial Identity and Market Impact

Coming from a prominent Saudi business family and described publicly as a second‑generation entrepreneur and change‑maker, Yousef has positioned his companies as platforms for growth, not just agencies for execution. His work at Digitect and Pro Decor reflects a consistent theme: using creativity, strategy, and technology to help businesses unlock new value, scale efficiently, and compete at regional and global levels.

The Saudi Leaders recognize Mr. Yousef Sharbatly as a forward‑thinking executive whose commercial insight, entrepreneurial leadership, and brand‑building expertise continue to drive meaningful growth and long‑term value in Saudi Arabia’s evolving business landscape.